The Team: Ismet Dumlupinar (
www.mynetnuke.com) and Patrick Gauthier (
www.or-rouge.com).
The Customer: ThermaPro Solutions (
www.thermaprosolutions.com) is a leading company in Montreal, Canada - providing bed bugs detection and extermination services.
The Challenge: Originally, the website was set with DSLocalizator combined with MLHTML, but it appears (from an SEO point of view) that DSLocalizator was not making the cut after upgrading the installation to dnn 5.5 or higher... Meta titles were shortened to 50 character, home page was afflicted by a redirection loop... enough to make the website disappears from Google results and to spoil months of SEO work.
Our Solution: After an attempt to solve the problem by updating DSLocalizator, we decide to update to dnn6, to save all metas, contents and sitemap, to remove DSLocalizator and MLHTML, rebuild all pages and redirect all old URLs to new ones.
Not an easy task, indeed! And you are right if you think that upgrading a DotNetNuke website with custom extensions should be handled by experts! However, going on step by step and carefully following our best practises, we finally achieve the desired result in fewer hours than expected.
The Result: Less than two weeks after going online with our new updated version, www.thermaprosolutions.com was getting back his ranking, and we were able to restart implementing our SEO strategy.
Not an easy task, but results were back, and in our SEO business, is there anything else to consider?